Pearl Boysz Mascot ad final design, featuring denim textured typography.
Stencil creation and hair painting process done by Alayna Hunte
Pearl Boysz: Mascot
Pearl Boysz Mascot ad creative directed and designed by Alayna Hunte. The creative direction was inspired by the idea of how a mascot represents a brand. This was connected with the brand's frequent use of denim customization for their fashion designs.